The University of Oregon Sports Product Management Program welcomes special guest Matt Powell to speak about sports industry analytics through the lens of consumers & branding.
Matt Powell, vice president and senior industry adviser for The NPD Group, covers the sports, outdoor, and recreation marketplace. He offers his industry expertise on retail sales and consumer trends across apparel, footwear, and equipment for categories such as running, outdoor, paddle-sports, fitness, and cycling. With over 40 years of experience in the retail and research industries, Powell has worked with leading retailers and e-tailers in sporting goods such as Modell’s Sporting Goods, Sneaker Stadium, and MVP.com. Previously, Powell was an analyst for SportsOneSource, and has provided insights to many of the industries’ leading brands and retailers. A recognized expert on the sports industry, he is frequently quoted in the media.
WHO SHOULD ATTEND? Current and future sports and outdoor product industry professionals