Digital Marketing Specialist (contract-to-hire)

Vancouver, WA
52 Limited is a digital staffing agency with an industry-leading focus on the creative + technology space. We exclusively place tech and creative talent in direct-hire, contract-to-hire, and contract roles with our clients in Portland, Seattle, and San Francisco.

We are looking for a mid-level Digital Marketing Specialist with experience across SEM and SEO for a contract-to-hire, on-site role with our energy efficiency client in downtown Vancouver, Washington.

Responsibilities:

Paid Media - Creating, executing and optimizing the following campaigns:

Google and Bing Search, Display PPC campaigns
Regularly updating GMB posts
ABM Campaigns that align with sales target markets, personas and messaging
Content Amplification campaigns
LinkedIn ad campaigns
YouTube Video Campaigns / pre rolls
Video campaign experience


SEO

Updating webpages to ensure pages are aligned with SEO best practices (H1, Alt tag, meta data etc.)
Technical SEO
Structured data & rich snippets
Keyword research and content suggestions
White hat back-linking
Ability to write content and willingness contribute to content considered a plus


Qualifications:

3+ years of professional digital marketing experience (including paid media + SEO)
B2B digital marketing experience highly preferred
Prior experience with HubSpot and Google Analytics or similar
Prior reporting/analytics experience to report on campaigns and optimize over time