Director of Research and Analytics (Remote)

Tampa, FL

52 Limited is a digital staffing agency with an industry-leading focus on the creative + technology space. We exclusively place tech and creative talent in direct-hire, contract-to-hire, and contract roles with our clients in Portland, Seattle, Texas, and California.


We're looking for a Director of Research and Analytics for a healthcare company based in Florida. This is a full time direct hire role and is completely remote.


Position summary: 

Reporting to the Vice President of Digital Customer Experience, you will lead the collection, analysis, and reporting of data-driven insights and act as the senior subject matter expert on the digital team for providing actionable eCommerce intelligence to key internal and external stakeholders.


You will use advanced data modeling and analytical techniques to collect and interpret data identified throughout the customer journey across multiple properties and leverage these insights to inform strategic decision-making in support of business outcomes.


Essential duties and responsibilities:

Partner with internal and external stakeholders to align business goals, KPIs/OKRs, and analytics use-cases for each of our digital properties


Build, develop, and maintain data models, reporting infrastructure, and visualization tools needed to deliver analytical insights at-scale


Define insights, reports, and dashboards that will lead to a data-driven approach to business decisions and product development prioritization


Collaborate with the enterprise data team to identify opportunities to plug digital properties into the broader data platform planning, technologies, and processes needed to scale


Act as primary contact for our Google Analytics 360 partner and internal business analytics team to oversee managing, maintaining, and monitoring of our tagging strategy  


Essential duties and responsibilities: 

Partner with internal and external stakeholders to align business goals, KPIs/OKRs, and analytics use-cases for each of our digital properties


Build, develop, and maintain data models, reporting infrastructure, and visualization tools needed to deliver analytical insights at-scale


Define insights, reports, and dashboards that will lead to a data-driven approach to business decisions and product development prioritization


Collaborate with the enterprise data team to identify opportunities to plug digital properties into the broader data platform planning, technologies, and processes needed to scale


Act as primary contact for our Google Analytics 360 partner and internal business analytics team to oversee managing, maintaining, and monitoring our tagging strategy 


Minimum Qualifications: 

BA/BS with strong academic record, preferably in a quantitative discipline like economics, mathematics, or statistics; extra points for an advanced degree in a relevant field 


5+ years of experience in analytics leadership positions with 3+ years in an optimization-focused role in a technology (preferably eCommerce) environment 


Demonstrated proficiency in designing, developing, and managing performance dashboards and reports; experience with tools like DataStudio/Looker/PowerBI/Tableau a plus


Understanding of statistical methods for optimization experimentation (A/B/n, MVT, regression modeling); experience with tools like Optimizely/Google Optimize/VWO/Adobe Target a plus 


Track-record working across business, product, and engineering teams, analyzing, optimizing, and personalizing user experiences; experience with tools like FullStory, HotJar, and CrazyEgg a plus 


Entrepreneurial leader – ability to develop and lead strategy while getting down in the weeds with the team to drive fast and effective execution from day 1 with limited resources 


Excellent communication skills and ability to interact comfortably with stakeholders across product, engineering, and business at multiple organizational levels