As a Digital Brand Specialist, you will sit at the intersection of the brand and business. You will help develop and execute seasonal plans that are driven by our product assortment, the sports calendar, and key consumer moments in the marketplace. You will have the opportunity to help grow and elevate Nike direct efforts to serve and connect with the athlete’s lives. In this role, you will influence and help define the ways that Nike can be more valuable and authentic to the athlete’s that we serve every day.
Job Type: 12-month contract
What you will do:
Seasonal Plan Development
Work alongside Digital Brand Manager to develop seasonal and weekly planning executions within NA Digital Brand
Partner and collaborate with the Digital Brand Manager on the seasonal briefing process. Manage timelines and deliverables from brief through the execution and sustain phases of the campaign
Partner closely with functional and geo partners, following the briefing process, to inform, collaborate, plan and execute category seasonal storytelling across Nike digital channels and media.
Partner with a digital creative design for content creation planning and programming that supports key category stories.
Manage day-to-day process flow and project management during the entire life of the campaign
Create and maintain project planning and presentation tools to share project updates with Digital Brand Manager and other partners
What you have:
3-5 years of work experience in digital/online marketing or a related field
Strong understanding of digital marketing strategy and tactics across key channels including digital apps, email, .com experiences, paid media and social
More details will be shared with qualified candidates.